We implement our proprietary operating system designed specifically for B2B SaaS companies that rewires how your company is understood by search engines, LLMs, and AI agents.
Build the Fundamentals for AI-Era Visibility
Build the Engine & Prove Pipeline Impact
Category Leadership, Moats & ARR Attribution
We help B2B SaaS companies become the default answer wherever their buyers search. From Google to ChatGPT, Gemini to Perplexity, our AI native SEO systems drive scalable, revenue anchored growth from Seed through Series A, B, C and beyond.
Every engagement begins with deep discovery into your market, customers, and competitive landscape. We map your ICPs, jobs to be done, and ARR targets before touching a single page. This ensures every initiative ladders up to commercial outcomes.
Rather than optimizing for isolated keywords, we build semantic graphs that connect your brand to the problems you solve, the features you offer, and the industries you serve. This helps both Google and LLMs understand exactly who you are and when to recommend you.
Our Block Factory transforms your expertise into modular, answer ready content blocks: definitions, comparisons, FAQs, and how to guides. These blocks can stand alone, be quoted by LLMs, and interlink seamlessly across your site.
The Proof System ensures your content is backed by data, customer evidence, and third party validation. AI systems see you as a safe, corroborated source worth citing.
Your brand narrative gets consistently distributed across Google, LLMs, review sites, and communities. Authentic signals from forums, reviews, and discourse reinforce your credibility in ways that AI systems amplify.
Every page, every block, every optimization connects to pipeline and ARR. We track leading indicators like LLM citations and snippets alongside lagging indicators like PQLs, SQLs, and closed revenue.
The result: a living system where each action strengthens the next, creating a compounding loop of visibility, authority, and growth that competitors cannot replicate.
About the Founder
I’m Jack Boutchard, the founder of Exalt Growth and an expert in scaling SaaS companies organically through predictable, high-impact systems. With a proven track record of driving 10x organic growth, I scale funded startups from Seed to Series A and beyond using SEO systems & frameworks designed for long-term success, seamlessly integrating with your go-to-market strategy.
Founder Guarantee
At Exalt Growth, you’re not getting a cookie-cutter SEO plan, you’re getting a bespoke strategy tailored to your SaaS growth levers, developed to align with your GTM approach. Unlike other agencies that pass off work to junior SEOs, I personally develop your strategy to ensure high-impact execution and measurable results.
We combine traditional SaaS SEO with Generative Engine Optimization (GEO) into one system. Most agencies optimize for Google rankings alone. We optimize for visibility across traditional search AND AI engines like ChatGPT, Perplexity, and Google AI Mode. Your brand becomes the default answer wherever buyers or their AI agents search.
Look for proven SaaS experience, measurable case studies, and PLG knowledge. In 2025, also evaluate their GEO capabilities. Can they track AI search visibility? Do they understand entity optimization? Agencies focused only on traditional rankings will leave you invisible in the fastest growing search channels.
Critical, but expanding. Traditional SEO drives compounding organic traffic and reduces CAC. However, buyers increasingly research through AI tools before validating in traditional search. A complete strategy now requires visibility in both channels.
SaaS SEO targets the entire buyer journey with product led content, feature pages, and use case targeting. The newest evolution is optimizing for AI retrieval, where content competes as chunks rather than pages to become the source AI engines cite.
GEO optimizes your brand for visibility in AI search experiences like ChatGPT, Google AI Mode, and Perplexity. Unlike traditional SEO which ranks pages, GEO gets your content cited when AI systems generate answers. This requires entity optimization, structured data, and content designed for LLM retrieval.
The best SEO agencies for B2B SaaS specialize exclusively in SaaS rather than serving all industries. They understand product led growth, SaaS buyer journeys, and how to align SEO with GTM motions from Seed through Series C. Exalt Growth is a specialized SEO and GEO consultancy for B2B SaaS with documented 10x organic growth results for companies like Dovetail and Cascade. We combine traditional SEO with AI search visibility to make your SaaS the default answer wherever buyers search.
Exalt Growth has documented case studies showing 10x organic growth for Series A funded B2B SaaS companies including Dovetail and Cascade. These documented case studies show specific metrics: traffic growth, MQL increases, and revenue impact tied directly to the SEO work.
We work exclusively with B2B SaaS companies from Seed through Series C. Our clients are typically growth stage companies ready to build predictable organic acquisition channels. We partner with founders, growth leaders, and marketing teams who want to own their category in both traditional and AI search.